ReCoded Case Study: Designing and Developing a Site for a Global Non-Profit

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Pages Created



Technology and AI

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About the Company

Established in 2017, Re:Coded is a renowned global non-profit organization focusing on helping underserved talent in their journey to acquire new skills and forge pathways to fair opportunities in the digital economy. Their impactful work has reached thousands of individuals through programs across seven nations. Simply put, Re:Coded provides access to training, career support, and a vibrant community, with a goal to help them to secure transformative careers within the digital realm.

How It Started: A New Beginning for Re:Coded

Re:Coded already had a website that wasn’t on Webflow and had a different design. The organization approached Flow Ninja with the request to redesign the website and develop it on Webflow. 

Our Approach: Helping Re:Coded Streamline Website Management

Like with every client, the ultimate goal with Re:Coded was to make a website where the client would have a much more streamlined experience when publishing content. To do that, we first had to come up with a design solution that reaffirmed Re:Coded’s mission.


Re:Coded wanted a complete re-design, but they provided the essentials to work with brand, colors, font, and abstract elements that they wanted to incorporate into the new website.

Similar to other projects, we provided three different explorations based on the information we have. The final solution ended up being parts of everything combined into a single design, although one exploration was selected as primary.

We made several changes during the design process, mainly because there were many custom parts where relying on reusable elements was impossible. This required Flow Ninja designers to come up with innovative solutions that wouldn’t take forever for developers to implement while still respecting all client’s requirements. 

Even though the first draft we provided for the client was different from the final design, we managed to come up with a visually compelling layout ready for development. 


Developing the Re:Coded site was an exciting experience, and Flow Ninja did have one challenge: designing and developing the Bootcamp post pages, which had plenty of sections. As Webflow’s maximum number of collections per page is 20, we had to develop an innovative solution by incorporating custom design and collections and restructuring navigation.

What we did
Website Design
Webflow Development
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The Solution

Results: Easier Site Management = More Impactful Education for Emerging Tech Leaders

Webflow made the entire process of creating, uploading, and maintaining various pages easier compared to the previous CMS that the Re:Coded team relied on. The current user interface used for site maintenance is much more user-friendly and easier to use than before. 

Overall, Flow Ninja assisted Re:Coded by creating a much better online experience. By setting everything up in Webflow, our agency also helped Re:Coded streamline the process of managing its online presence.

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Flow Ninja doo delivered a functional, well-designed site that was easy to use, navigate, and update. The organized team led a collaborative workflow, provided frequent updates, and was attentive to detail and the client's needs throughout. Their streamlined process and great work ethic stood out.

Lars Højholt

Director of Communications, Re:Coded

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